An unusual competition in India has attracted widespread attention after a woman won ₹963,400 in a 60-day sleep challenge organised by home products company Wakefit.
According to Indian media reports, more than 200,000 people applied for the competition. Following several selection rounds and interviews, only 10 participants were shortlisted.
The contestants were required to maintain a consistent sleep routine, follow regular sleeping schedules and participate in weekly activities. Their daily performance was evaluated and scored throughout the competition.
Participants also took part in unusual challenges, including recreating famous movie scenes while appearing sleepy, reviewing their weekly sleeping habits, and using specific words during conversations without making it obvious.
In the final round, contestants spent a night in individually customised sleeping environments. The winner was selected based on her sleep performance score.
Jeniya Chatterjee emerged as the winner, receiving ₹963,400 in cash along with a travel package from the company.
The competition was reportedly first introduced in 2019. Its first four seasons received more than one million applications.
